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July 13 2015

Allegiancy CEO Steve Sadler to give keynote address at Los Angeles CrowdFinancing Real Estate Conference

Sadler to share vast potential of new Regulation A with real estate leaders and investors

Los Angeles – Allegiancy CEO Steve Sadler will give the keynote speech to kick off the Los Angeles CrowdFinancing Real Estate 2015 event on July 22.

More than 200 real estate companies, brokerages, and investors will come together to hear from the experts about CrowdFinancing in real estate, including marketing and legal aspects. The event is presented by the Dynamics Capital Group and MediaShares.

Steve Sadler will give the keynote speech at 3:10 on Wed., July 22, at the Luxe Sunset Boulevard Hotel in Los Angeles. There will be a live and recorded broadcast of the entire event. (link)

In his remarks, Sadler will explore what the new Reg A could mean for the real estate industry. Many experts, including Sadler, believe that the new Regulation A could be a catalyst for real economic growth, as well as for new investment and capital-raising opportunities benefiting investors and sponsors alike.

As part of the 2012 Jumpstart our Business Startups (JOBS) Act, the U.S. Securities and Exchange Commission (SEC) announced the new rules for Regulation A in March. The rules increased the amount a company can raise through a public securities offering from $5 million to $50 million in a year, and allowed non-accredited investors to invest. Sadler and his firm went through the process of doing a smaller Regulation A raise under the old rules last year.

Sadler believes that the new Reg A has the potential to both democratize and revolutionize fundraising for real estate companies.

“Today, there are so many gatekeepers and intermediaries between the investor and the actual real estate that it drives up costs dramatically,” Sadler stated. “Part of what is exciting about the new Reg A is the ability for companies to gain more direct access to investors, cut some of the red tape, and deliver better investment returns. Of course, the investor gains more direct access to the sponsors and their projects as well, so everybody wins.”

Sadler added, “With new Reg A offerings expected to hit the market in September, now is the time to get up to speed. Those who can navigate the rapidly changing world stand to benefit mightily.”

Other speakers

Other forum speakers include Karim Jaude, Dynamics Capital Group; Reid Luna, AssetAvenue; Jason Fritton, Patch of Land; Charles Duddy, RealtyMogul; Ryan Granito, Fundrise; Sam Guzik, attorney; and Ron Seigel, Napa Consultants.

To attend

For more information about the visit, visit

**Media: To obtain credentials, contact Gene Massey, 310-871-3668, or

Steve Sadler will be available for personal conversations, background, and interviews during the forum.**

Sadler’s Previous Forums and Articles

Sadler’s innovative growth and capital-raising plans for Allegiancy were recently featured in the Wall Street Journal.

His past presentations have included “The State of Entrepreneurial America” and have yielded interesting facts about how few new businesses are being created in America, and how the enormous opportunities created by the new Reg A could change that.

Sadler has spoken extensively around the nation about the new Reg A, including at REISA’s Annual Conference in Las Vegas; iGlobal Forum’s 11th and 12th Real Estate Private Equity Summits in New York; Moloney Securities Annual Meeting in St. Louis; Oak Tree Securities Conference in Lake Tahoe; the “Small Cap & Alternative Financing Revolution Event” in Boca Raton hosted by crowdfinancing leader Dara Albright; the FSX Interlinked Conference in Atlanta; and the Crowdfunding USA Forum in Washington, D.C.; and Information Management Network’s (IMN) Real Estate Private Equity Conference on Crowdfunding , and its Non-Traded REIT & Retail Alternatives Investment Symposium, both in New York.

More about Steve Sadler, CFA, CEO, Allegiancy

Innovation, integrity, and allegiance to property owners are hallmarks of Allegiancy and its founder, Steve Sadler.

Allegiancy is a commercial real estate asset manager focused on growth in secondary markets. The company has made a name for itself by resurrecting troubled properties without a massive capital infusion from their owners. Leading that charge has been Allegiancy CEO Steve Sadler.

Central to Allegiancy’s own growth strategy has been using innovative means to raise capital.   In 2014, the company used the SEC’s old Regulation A rules to raise $5 million.

Allegiancy is now preparing to grow further by acquiring more companies, securing additional asset management contracts, hiring more employees, and continuing to improve its proprietary technology for the benefit of property owners.

Sadler’s career has focused on the capital markets. He has worked for well-known regional financial institutions around the country, including Wells Fargo. Sadler has managed public market securities and private placement transactions valued at more than $1 billion on behalf of TIAA-CREF, Mutual of Omaha, CS First Boston, and many others.

Sadler graduated from Florida State University with a bachelor’s degree in East Asian Studies and Economics, and he holds the Chartered Financial Analyst (CFA) designation.

About Allegiancy

Allegiancy is changing the business of asset management for commercial real estate owners and investors. With a technology-enabled operating platform and singular focus on serving as the owners’ advocate, the company brings fresh vigor to a poorly understood business. Combining its proactive Value Assurance? operational rigor with an intense focus on cash flow and profitability, Allegiancy is building on a track record of more than four decades of success.

Headquartered in Richmond, Va., and led by a team of seasoned professionals, Allegiancy’s management systems have allowed their properties to outperform their real estate investment trust (REIT) peers by 45 percent since 2006. Allegiancy is well-known for delivering attractive returns and profitable, hassle-free investments in commercial real estate.

Since 2014, the company has expanded its assets under management by 400 percent with a combination of organic growth and corporate acquisitions. Allegiancy plans to accelerate this growth by acquiring more companies, securing additional asset management contracts, hiring more employees, and continuing to improve its proprietary technology for the benefit of property owners.

More information about Allegiancy may be found at

To schedule an interview with Allegiancy’s leadership, contact Audrey Bevel at, or 866.842.7545 ext. 204, or (804) 201-7161.



The foregoing does not constitute an offer to sell or a solicitation of an offer to buy securities, and no money or other consideration is being solicited hereby, nor will be accepted. An offer to purchase or a solicitation of an offer to buy the securities can only be made or received and accepted once an offering statement is qualified by the Securities and Exchange Commission as exempt from the registration requirements of the Securities Act of 1933 (the “Act”), as amended, pursuant to Section 3(b)(2) of the Act.   Any such offer to purchase securities may be withdrawn or revoked, without obligation or commitment of any kind, at any time before notice of its acceptance given after the qualification date of the offering related thereto, and any indication of interest to purchase securities involves no obligation or commitment of any kind.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 and other federal securities laws. These forward-looking statements are based upon the Allegiancy, LLC’s (the “Company”) present expectations, but these statements are not guaranteed to occur. Furthermore, the Company disclaims any obligation to publicly update or revise any forward-looking statement to reflect changes in underlying assumptions or factors, of new information, data or methods, future events or other changes. Investors should not place undue reliance upon forward-looking statements. For further discussion of the factors that could affect outcomes, please refer to the “Risk Factors” section of the offering circular dated January 14, 2014, and filed by the Company with the U.S. Securities and Exchange Commission on January 15, 2014.  The offering circular, and any supplements or updates thereto, is available on the EDGAR system located on